fitbox Analytics Business Dash

Introduction to Fitbox Analytics Accessing the Analytics Dashboard Overview of the Business Dashboard Explanation of Key Metrics Active Members vs. Paying Members Monthly Average Revenue per Paying Member Average Revenue per Member Current Lifetime Value of a Paying Member Setting the Date Range Understanding Churn Rate Gender Distribution Top Five Products by Revenue New and Lost Members Summary: The video provides a tutorial on how to access and navigate the Fitbox Analytics dashboard. The presenter begins by guiding viewers to the Fitbox dashboard and then to the reporting section to access the analytics. The main focus of the video is the Business Dashboard, which offers various metrics essential for gym and subscription businesses. Key metrics discussed include: Active Members: Members in Fitbox set to active. Paying Members: Members invoiced in the last 30 days. Monthly Average Revenue per Paying Member: Monthly revenue divided by the number of paying members. Average Revenue per Member: Total revenue divided by all members. Current Lifetime Value of a Paying Member: This metric considers the churn rate and represents the average value a member brings to the gym. The presenter emphasizes the importance of setting the date range, as it affects figures like new and lost members. The churn rate, representing the percentage of members leaving each month, is also discussed. The video then touches upon gender distribution, highlighting the significance of specifying gender for leaderboards and churn prediction models. Lastly, the top five revenue-generating products are showcased based on the selected date range, followed by a display of new and lost members for that period.